Numerica Credit Union

Richland, WA
Numerica Credit Union

Numerica Credit Union, a credit-union chain based in the Pacific Northwest, pursued a branch concept where their new brand could come to life—a financial center with a member friendly, authentic atmosphere as well as a heightened brand expression. The design team translated this goal into a powerful experience for both members and staff, and implemented a prototype for a “branch without barriers.” Its inviting design encourages communication between the staff and members, and fosters stress-free financial transactions. The branch design also incorporated a tech bar for electronic devices, creating a modern, technologically savvy environment where staff can focus on the needs, goals, and future plans of members.

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